Have you ever wondered why PEP is so popular amongst South Africans? It’s mainly because they are the friendliest and most trusted retailer, offering wanted products and services at the lowest prices.
Margins are kept low to keep prices low so that more people are able to buy from them.
In addition, they operate a lay-bye system to help customers plan their purchases.
In this article, we are going to take a brief look at PEP’s history, their products and the products and services they offer.
Let’s get started with their history.
PEP Overview and Their History
PEP opened its first store in 1965 in De Aar in the Northern Cape by Renier van Rooyen.
His purpose was to offer affordable clothing to all people and in doing so give them dignity and respect.
Today PEP’s vision is still delighted customers: our focus and pleasure.
In addition, their mission is to be the friendliest and most trusted retailer. Also, offering wanted products and services at the lowest prices.
Their purpose is to make it possible for everyone to look and feel good. They do this through their values of honesty, passion and resourcefulness.
PEP is the biggest single brand retailer in Africa, operating almost 2 450 retail stores in Southern Africa.
Moreover, they have their own in-store radio station called Feelgood FM. The station’s purpose is to entertain shoppers and inform them about specials and promotions. FGFM is broadcast live seven days a week.
What Do They Offer?
A lot of people usually associate PEP with clothing and footwear only. However, in addition to these they sell homeware and FMCG (Fast-moving Consumer Goods). Additionally, they sell cellular and airtime products and also offers a range of other services.
The services they offer include cash-backs, Capfin loans, funeral insurance, cross-border and local money transfers, selected bill payments (such as DSTV), Flash tokens, PAXI parcel service and more.
PEP has a chain of more than 260 stand-alone homeware stores called PEP HOME.
PEPhome has opened up market access to value-for-money homeware.
At one of these stores, you can buy a wide range of homeware products. These include, décor, plastics, kitchen utensils, bedding, curtains and cushions.
If you visit the PEP website you are able to look for the goods that you need and see the pricing online. This helps you with budgeting, also you can see at which branches you can find stock.
There are over 550 stand-alone PEP Cell stores that sell airtime and cellular products.
They offer a wide selection of deals on offer from all the major cellphone companies including MTN, Vodacom, CellC and Telkom.
Their purpose is to ensure that customers are able to stay up to date with communications technologies – on budget, of course.
To see the deals that are available you can visit the PEP website and click under the cellphone company you like to check out the deals available.
NOTE: Remember to take your ID or passport as well as proof of address for RICA registration if you want to buy a cellphone.
Customer Care Line: 0860 737 000
WhatsApp: +27 60 070 2320
Customer Care Email: email@example.com
PO Box 6376
Parow East 7501